Bruns - A. - towards produsage.

The term "produser" refers to someone who is a user and a producer of the internet. From the term "produser" I pulled out the idea that there are no limitations of what an individual can do online, they can partake in an active and passive role, in constructing and consuming the media. People now have the power to recieve messages and respond to them, as well as create their own ideas and opinions how they wish to. Like alot of topics and discussions on this unit, this links to the idea of the internet being an open architecture where anyone can build and create their material on.
"Proudusage" also ties in with the notion of produsers, yet again with members of the public holding power over what they do online. Bruns describes the term ‘produsage’ as ‘the collaborative, iterative, and user-led production of content by participants in a hybrid user-producer, or produser role’. The idea of this explores the way produsers can produce things themseleves, led by themselves, for example, Wikipedia, which anyone can access and anyone can update or change. Both of the terms "produsage" and "produser" contain a high amount of power held by the individiual/public, compared to other media forms such as print broadcast, television and film.
The term intercreativity largely talks about the "mode of collaborative, productive engagement with content". This idea shows the concept of providing a "base" or a starting point for the expansion of produsage, and the produsers are having more freedom to create and work with. These terms really do give a greater understanding of collaborative creations online, although as Burns mentions, the amount of control which is assumed from these terms isnt really that high, as there are guidlines and frameworks within.